Director, Digital Optimization at Woonsocket

Job Description

The CVS team consists of more than 140,000 dedicated people working in our stores, regional offices, distribution centers, and headquarters in Woonsocket, Rhode Island. The first CVS store opened under the name "Consumer Value Store." Since then, we have become more popularly known as CVS, but our focus on providing value to our customers has remained our hallmark.

Position Summary The Director, Site Optimization will be responsible for creating an analytically based continuous improvement process to drive incremental improvement in the digital performance. This individual will set a vision and a plan to establish a process for ongoing optimization of various digital assets in collaboration with the business, IT and other stakeholders. This individual will work closely with the business partners across business units and with members of Digital Enterprise team to identify testing opportunities, define test goals, define test plans, oversee testing, interpret and report results. This person will also define a testing process from grounds-up and will govern the process on an ongoing basis to improve customer engagement and experience, and drive digital asset productivity.Deliver incremental sales, profitability and customer engagement value through continuous optimization and testing of digital propertiesEstablish a governance process to gather testing opportunities, define test plans, test and report and improve it over timeIdentify testing opportunities by directly working with business and with members of digital organization and by identifying ad-hoc, unstructured analysisHelp business understand testing opportunities and better define test requirementsManage the testing pipeline and ensure tests are planned and scheduled appropriatelyWork with various third parties to acquire and utilize various testing tools and related analytics and reporting toolsWork with IT and creative to ensure various test scenarios are in place during the test Develop meaningful recommendations for business and/or digital groups and communicate to various stakeholdersBecome a champion for digital optimization by forging relationships with stakeholders, showing the value of optimization and helping to establish a test and learn culture.Leverage data, industry knowledge and other best practices to identify new ideas and opportunities to help CVS Caremark be at the forefront in driving digital asset productivityCVS offers a competitive benefit package including:Stock Option Award Program (select employees) CVS Future Fund - 401(K) & ESOP Employee Stock Purchase Plan (ESPP) Comprehensive pre-tax medical insurance Prescription Coverage Short- and Long- term disability insurance Medical and personal leave Domestic partner benefits Life Insurance-Company-paid program Supplemental Supplemental dependent Dental Insurance Vision discount plan Adoption assistance Business travel insurance Auto and Home insurance discount plans Professional liability insurance (Pharmacists) Dependent care reimbursement account Education assistance Performance-based incentive plan Service recognition Paid vacations and holidays Merchandise discount

Job Requirements

Required Qualifications 4+ years experience with managing optimization, site analytics and personalization.8+ years of overall experience of managing consumer facing websitesExperience with technical testing tools such as AB testing tools, analytical tools, and reporting toolsStrong analytical and quantitative skills, including the ability to use hard data and metrics to back up assumptions and recommendations and basic understanding of the statistical concepts Strong verbal and written communication skills including developing and making presentations to the senior executives and business leadersStructured and logical thinking, problem solving, issue resolution, and attention to detailAbility to conceptualize and manage discrete products end-to-end in a dynamic environment Passion for digital and how new offerings and capabilities can meaningfully drive engagement, empowerment, and the overall consumer experience in health careAbility to adapt to changing priorities, be decisive under ambiguity, and meet tight deadlinesExperience in team building and leadership involving direct, indirect, and non reports

Preferred Qualifications Understanding of pharmacy and clinical data and content Digital strategy / innovation experience within a health care company

Education Bachelors Degree Masters in Business Administration (preferred)

Clinical Licensure Required N/A

Business Overview CVS Caremark, through our unmatched breadth of service offerings, is transforming the delivery of health care services in the U.S. We are an innovative, fast-growing company guided by values that focus on teamwork, integrity and respect for our colleagues and customers. What are we looking for in our colleagues? We seek fresh ideas, new perspectives, a diversity of experiences, and a dedication to service that will help us better meet the needs of the many people and businesses that rely on us each day. As the nations largest pharmacy health care provider, we offer a wide range of exciting and fulfilling career opportunities across our three business units MinuteClinic, pharmacy benefit management (PBM) and retail pharmacy. Our energetic and service-oriented colleagues work hard every day to make a positive difference in the lives of our customers.

Work Environment Office/Professional Marketing & Communications
Country: USA, State: Rhode Island, City: Woonsocket, Company: CVS Caremark.